If at All Possible, Involve a Zebra

By HURLEY GOODALL

When some unknown pranksters loosed a zebra in a classroom building at Emory University last month, the damages were predictable. A student-orchestrated T-shirt campaign that covered the university's cleanup costs, however, was not.

As a joke, Adnan Rashid and Katie Larson began selling shirts commemorating the animal's nocturnal romp through...