YOU RANG?

High Point University takes the notion of meeting students' needs to a whole new level. President Nido R. Qubein (above) engineered a revival at the college by treating students as customers who must not only be satisfied but wowed: "When the students know you care, ... they reward you by telling their friends." (Photograph by Davis Turner)

East Tennessee State University blew its entertainment budget and then some to bring Carrie Underwood and the Goo Goo Dolls to the campus.

THE CHAIRMAN IS A GOD: A Hindu deity that is part monkey and part man was appointed "symbolic chairman" of a fledgling Indian business college.

FOLDING PROTEINS: A video-game player could help find a cure for cancer thanks to a game devised by researchers at the University of Washington.